Media is generally defined as being a channel of communication.
We as a society absorb media from a wide variety of forms such as television, radio, magazines, newspapers, billboards and the internet.
From the other hand, mass media has a reverse side.
Fights, skirmishes, murders, included in lots of games and TV programs, are causing bad emotions and in general influencing negatively on children`s development.
These are referred to as ‘mass’ media, because they communicate to a mass audience comprised of very large numbers of people (Giddens, 2009, p.724).
Mass media affects people differently because of diverse amounts of exposure and formats.
We can take the case around 12 years ago of the murder of James Bulger by Robert Thompson and Jon Venables, the British press had alleged that the kids were influence to commit such an act because of a spiteful video that they had watched, at the end the end they two kinds had not seen that video. They mislead information that goes to the public which immediately influences the public to...
Over the years media has had an intense effect on society, an effect so immense we don’t even notice its presence sometimes.
In today’s world people cannot leave without Mass Media and with the help of technological improvements to send messages to the masses is becoming easier and easier.
As we are been shower with tons of advertising, information and other sort of materials by the different types of Mass Media has influence in our everyday life styles.